2019 realities see bookmakers face the toughest operating and market demands, as incumbents fight for betting scale efficiencies. Operating in cut-throat times, Eugene Delaney Director of Racing Post B2B details to SBC readers the importance of treating ‘content as a discipline’, having secured Betfred as the first content partner of Racing Post B2B provisions. _________________ SBC: […]
Wednesday, June 26 – Betfred has officially launched the Racing Post Betfinder feature across their website and mobile app. Using expert Racing Post data, customers can condense the field by using a number of Racing Post filters – such as course and distance form. The feature also increases the efficiency of placing a bet and […]
Day three of Royal Ascot was one to forget for the bookmakers, as Frankie Dettori won four races in a row, as well as narrowly being denied a fifth. Players were keen to back the jockey, who has a fantastic record at Royal Ascot, but no one was prepared for the amount of success the […]
Monday 17th June 2019 – Racegoers at Royal Ascot, Britain’s most prestigious horseracing meeting, will be pleased to know they can bet with confidence as expert advice will be provided by Racing Post Tips and Predictors on screens throughout the racecourse. Racing Post data and Predictors have also been incorporated into the racecards giving racegoers that vital information to make informed […]
Racegoers at Ascot, Britain’s premier racecourse, can now benefit from expert advice provided by Racing Post B2B bet prompts and Racing Post Predictors on screens throughout the racecourse. The addition of the Racing Post’s tipping expertise was reported to be “warmly welcomed by the public” at Ascot. The new service coincided with the successful launch of Bet With Ascot, the racecourse’s […]
12/06/2019; Betfred has become the first high street bookmaker to roll out the full Racing Post Sport package across their website and mobile app to help engage customers across an array of different sports. The launch of the sports content follows the success of other Racing Post products on Betfred’s digital and retail platforms. […]
Intellr, sports betting intelligence, Racing Post new sports brand has today launched its in-play product. The flagship football product provides customers with reliable, high-quality analysis throughout the 90 minutes. The smart, responsive and agile product bridges the gap between real-time action and content, by using advanced algorithms that combine live bookmaker’s odds with on-field events […]
Intellr, sports betting intelligence, is the new B2B sports betting content provider from Racing Post which engages bookmakers customers through in-play and pre-play analysis. Providing key stats, data and predictions on over 20 different sports, across hundreds of markets in 70 languages. Intellr has been nominated for two awards at the upcoming EGR B2B Awards […]
Racing Post B2B launched the new business to business-specific sports brand, Intellr, at the recent Betting on Football Conference. The sixth edition of SBC’s BOFCON saw over 2,000 industry leaders descending on the home of Chelsea Football Club, Stamford Bridge, for two days of industry discussion and debate. Companies from around Europe showcased the latest […]
A new trade association, Responsible Affiliates in Gambling (RAIG), has been launched. Its founding members recognise the role that affiliate marketing providers must play as part of wider industry initiatives in the UK to promote social responsibility and a safer gambling environment for consumers. The association will initially comprise three major players in the UK […]
